Think all dish soaps are the same? Think again. No matter what you've got cooking in the kitchen, Dawn® Ultra dish soap will leave your dishes squeaky clean every time. Get your ultimate clean and be the kitchen hero with the grease cleaning power of Dawn® dishwashing liquid. With 50% less scrubbing (vs. Dawn® Non-Concentrated), Dawn® works harder so you can get back to spending quality time with your family. Dawn® Ultra's powerful formula helps you get through more dishes with less dishwashing liquid (vs. Dawn® Non-Concentrated). Dawn® helps save wildlife. For more than 40 years, Dawn® has helped save wildlife both at the sink, with products designed to get dishes cleaner faster, using less water, and at the shore, where we work with wildlife rescue experts to protect and care for aquatic wildlife (vs. running the tap with Dawn® Non-Concentrated). Dawn® is the only brand of dish soap trusted by rescue workers to clean wildlife impacted by oil spills. Dawn® dishwashing liquid can be used to clean items beyond the kitchen sink. Use to pre-treat greasy laundry stains, to clean greasy tools and car wheels, and to remove grease and grime from around the house. Dawn® is tough on grease, yet gentle. #1 Brand in North America (based on sales).